Hasil cek similarities paper The influence of environmental values and attitude on student’s intentions to participate in take-back programs

One goal of a take-back program is to preserve the environment. Consumers’ participation in take-back programs enables the collection process, the first step in reverse logistics. This research uses structural equation modelling to investigate the intentions of consumers, specifically university students, to participate in mobile phone take-back programs, and explores the influence of students’ environmental values and attitudes on those intentions. A survey was conducted on 184 university students in Indonesia. Results showed that environmental values had a positive and significant effect on environmental attitudes, but environmental attitude did not in turn significantly affect students’ intentions to participate in mobile phone take-back programs. Mobile phone companies may reference these findings when attempting to implement a suitable take-back program, especially one targeted at university students. Keywords : Environmental attitude, Environmental values, Structural Equation Modeling (SEM), Student intentions, Take-back program